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Until recently, Jan Booster, the artisan shoemaker, key and leather specialist was located in the so-called "Booster Passage" in the Koningshoek shopping centre in Maassluis. As a result of the reorganisation of the shopping centre, the company moved to a top location across from the Albert Heijn supermarket.

BoosterMaassluis-11A great deal has changed since grandfather Jan Booster established the shoe repair company 'Jan Booster shoe repair and key service' in 1908. Father Jan Booster then started selling leather goods in addition to shoe repair services, and in the third generation, there was an expansion by two shops for luxury bags and suitcases. Cor Booster and his wife Ria are continuing the 108-year-old family business and have managed to combine the two shops and give the company a fitting new name, Booster Service Centre..

The shoe repair shop with key service led by Cor, and Ria's bag and leather goods selection are located over the full breadth of the glass show windows. The suitcases are presented in the middle. The combination appears to be mutually beneficial: customers bringing in their shoes for repair while they shop always like to browse the bags, and vice versa.

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The new setup had consequences for the layout and working style in the shoe repair area: this always has to look spic and span and there can't be any dust or noise pollution in the shop. At the Booster Service Centre the machine is not loaded up with a heap of shoes, and you don't see shelves full of repaired pairs. Customers pay in advance, and always pick their shoes up again quickly, so that Cor's workspace looks very tidy. The key cabinet, specially designed by Jos America, is visible along the entire back wall and sewing machine, which is turned to the side when not in use. For the grinder, Cor also turned to Jos America in Nieuwkuijk, as a dedicated Flexam client. He chose a Flexam City with a powerful internal dust extraction system and despite that, a low noise level. In this way the workspace adds a nice type of bustle to the shop, while the store contents still remain dust-free.

It's not only Cor and Ria who are thrilled with the set-up; permanent employee Olivier, who finished his studies at the Dutch HealthTec Academy (DHTA) in 2014 and is now learning the finer points of shoe repair and key making from Cor, was closely involved in the purchase of the machine. He gleans all of the practical knowledge of what it takes to establish one’s own shoe repair shop. The shop staff are thrilled by the sale of leather care products in the special corner arranged just for that purpose. They can offer their customers an interesting new product and Cor and Olivier don't have to stop work for sales activities, so that there are less overtime hours clocked up. In short, a move of only twenty metres has an immediate positive effect. Cor and Ria have more time, for example, for the many enthusiastic customers who come in to the Booster Service Centre even after the official opening to congratulate the couple.

 

 


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